Analyse why fake news on social media travels faster than the truth. What could be a possible way to reduce such rapid spread?
Refer – The Hindu
 
                                                                            IAS Parliament 8 years
KEY POINTS
·        False news spreads “farther, faster, deeper, and more widely” than true news. 
·        This difference was not due to bots and automatons, but to the efforts of humans. 
·        Many more people share and retweet false news than truth. 
Reasons for such rapid spread
·        The key reasons behind this are the emotions inspired by the two types of news. 
·        False news inspired surprise and disgust, whereas truth caused sadness, anticipation, joy and trust. 
·        Evidently, the former set is more powerful. 
Solution
·        Establishing fact-checking sites and spreading awareness among people not to get taken in by “novelty” value when sharing stories could be the key to reducing the spread of such false news.
·        Common sense of not accepting everything, written online as a truth is the immediate necessity.
·        A positive approach of posting the real information about the fake news would curtail the spread of such news in future.
·        Integration of scientific community with the government to find innovative ways to identify and curtail fake news and its spread.