Kerala’s Kudumbashree Programme

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Kerala’s Kudumbashree programme is at a crossroads after 25 years since its inception.

Kudumbashree is the poverty eradication and women empowerment programme launched in 1998.
It is implemented by the State Poverty Eradication Mission (SPEM) of the Government of Kerala.
It was renamed Kudumbashree Mission in 1999 and began to function under the local self-government department.
The name Kudumbashree in Malayalam language means ‘prosperity of the family’.

The community structure of Kudumbashree evolved from the experiments conducted in Alappuzha Municipality and Malappuram in early 1990s.
Kudumbashree has a three-tier structure for its women community network.

The Mission converges the community network with local self-government institutions.
It provides financial and technical assistance to economic and social empowerment programmes.
It monitors the overall implementation of the poverty eradication and women empowerment programme across the State. For example - DDU-GKY.

It also works as the platform for partnerships with government departments at the district and State levels.
Lending - Thrift and credit programme is the first level entry point for Kudumbashree.
NHGs start lending to members using the group’s savings.
The qualified NHGs are eligible for bank linkage and loans are availed thereafter.

Kudumbashree became a multifaceted entity with footprints in all spheres of society apart from being a credit programme.

Community restaurants, branded products in stores and on e-commerce platforms, micro and small scale industries, e-service centres, all-women construction sites
Few notable impacts of Kudumbashree -
- Haritha Karma Sena volunteers who collect non-biodegradable waste from households for disposal.
- Snehitha gender helpdesk and gender resource centres.
- The workforce for the animal birth control programme for regulating the population of community dogs.

DDU-GKY - Kudumbashree is the implementing agency for the Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDU-GKY).
Under DDU-GKY, it gave vocational training to some 62,000 people and placement for over 44,000.
LSG - Kudumbashree pushed the representation for women in local bodies.
Women constitute 54% of Kerala’s 21,900 local body members and about 70% of these women are from Kudumbashree.

After 25 years, Kudumbashree has to address the aspirations of the new generation in a tech-driven world.
Majority of the micro enterprises facilitated by Kudumbashree stick to the gendered vocations of women.

Only 0.64% of the population in Kerala is categorised under extreme poverty, hence it is now focusing on skilling educated members of the auxiliary groups.
This skilling enables the educated members to take up employment or start enterprises.
While over 26,000 enterprises under the Start-up Village Entrepreneurship Programme have been launched, just few are noteworthy.

Ward-level day care centres and day homes for the elderly has to be set up to give women adequate productive time.