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Breastfeeding – Importance and Challenges

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August 06, 2025

Mains: GS II – Issues Relating to Development and Management of Social Sector/Services relating to Health

Why in News?

Recently, India continues to see a drop in exclusive breastfeeding by six months, despite high initiation rates.

What is breastfeeding?

  • Definition – Breastfeeding, also called nursing
  • It is the process of feeding a mother's breast milk to her infant.
  • It is done either directly from the breast.
  • It is also done by pumping out the milk from the breast and bottle-feeding it to the infant.
  • Status in India – Only 63.7% of infants meeting World Health Organisation (WHO) guidelines, according to the National Family Health Survey (NFHS) -5.
    • India’s current systems treat it as optional or supplemental.

World Breastfeeding Week

  • Celebrated on – Every year in the first week of August.
  • Supported by – WHO, UNICEF, Ministries of Health and civil society partners around the world.
  • Aim – To recognize breastfeeding as a powerful foundation for lifelong health, development, and equity.
  • Theme for 2025 – Prioritise Breastfeeding: Build Sustainable Support Systems.

 

What are the benefits of breast feeding?

  • For child

breast feeding 1

  • For mother

breast feeding 2

What are the challenges in breastfeeding?

  • Physiological barriersLatching difficulties, maternal nipple pain and low perceived milk supply are primary causes for early discontinuation.

In breastfeeding, latching refers to how a baby attaches their mouth to the mother's breast to feed. A good latch involves the baby's mouth covering not just the nipple, but also a portion of the areola (the dark area around the nipple). This allows for effective milk transfer and minimizes discomfort for the mother.

  • Hormonal issues – It can inhibit oxytocin -the hormone essential for milk ejection, further complicating feeding.
    • Stress elevates cortisol, which interferes with prolactin-driven milk production.
  • Poor maternal health – Marginalised mothers especially from tribal, migrant and urban poor communities face compounded challenges of malnutrition, low literacy and poor access to health information.
  • Lack of Maternity leaves – Women in informal sectors, lack maternity leave which inhibits breastfeeding habit.
  • Absence of safe spaces – There is a insufficiency of safe and secure spaces to feed milk.
  • It causes early weaning.

Weaning, is the process of switching an infant's diet from breast milk or formula to other foods and fluids.

  • Lack of trained staff – Without trained staff to correct positioning and latch, mothers often stop within weeks.
    • They are not equipped to diagnose a poor latch, assess milk transfer, or identify feeding-related weight faltering.
  • Psychosocial barriers – It includes lack of support from partner, family and workplace stress.
  • Low compliance – Although India’s Maternity Benefit Act mandates breastfeeding breaks and crèche facilities, compliance is low.

What can be done to promote breastfeeding?

  • Lactation support – ASHAs (Accredited Social Health Activist) and ANMs (Auxiliary Nurse Midwife) - play a pivotal role in extending lactation support into communities.
  • Competency-based lactation training – It provides access to visual tools and referral pathways for unresolved cases.
  • Digital aids – Growth monitoring charts and helpline access can increase field-level efficacy.
    • For example, Exclusive breastfeeding at 3 and 6 months can be tracked
  • Structural reforms – Access to clean, private feeding rooms increase breast feeding duration.
    • Public-private partnerships and CSR-backed infrastructure in factories and informal work hubs could address these gaps.
  • Innovative methods – We need mobile crèches, lactation pods and peer-led support at the community level.
  • Targeted advocacy – We need multilingual, audio-visual counselling and incentives embedded in schemes like ,
    • Pradhan Mantri Matru Vandana Yojana (PMMVY)
    • Mothers’ Absolute Affection (MAA) program
    • Indira Gandhi Matritva Sahyog Yojana (IGMSY)
  • Establishing as right – Treating breastfeeding as a health right could develop a sense of consciousness among people.
  • Social support – Attaching local leaders in programme planning can enhance trust and cultural fit.

What lies ahead?

  • The government and health organisations could encourage people to embed lactation science into everyday healthcare delivery.
  • Structured, evidence-based support could be made available at every level hospital, home and workplace.

Reference

The Hindu| Structural Reforms to Promote Breastfeeding

 

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